Chocoman: New 2014 Year

Project Art Direction and Package Design for Chocoman.
The idea was to create 8 New Year’s resolutions. Main hero is a Blue Horse as a symbol of the year 2014.

• Illustration by Kristina Timmer.
• Structural package design by Marina-Kristina Arshinova.

 

Resolutions say:
“I promise in the new year to find a gay friend”
“I promise in the new year to grow myself a moustache”
“I promise in the new year to try a new hairstyle”
“I promise in the new year to watch all Star Wars episodes”

“I promise in the new year to make a parachute jump”
“I promise in the new year to tune my chariot”
“I promise in the new year to learn to speak to birds”
“I promise in the new year to grow to myself more horse power”